catherine delett
7 hillside ave west orange, nj 07052
:h:973.243.0599: :c:201.910.0254: :e:cat@catbird.org:
highlights:
·· Ten years as a creative and business professional; eight years in the technology industry
·· Creative problem-solver and dynamic leader
·· Holistic business perspective; understand marketing, design, technical, client aspects
·· Entrepreneurial spirit; led a company from infancy to acquisition
capabilities:
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Internet Business Development
process evaluation,
strategy evaluation,
value proposition development,
procedure development,
business plan development
Web Development
html, css;
knowledge of javascript, php, jsp, asp, perl
Additional Skills
print design,
copy writing,
editorial writing,
photo editing,
illustration
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Web Site Design
visual design,
user experience design,
community development,
web site architecture,
information organization
Programs
Microsoft Office,
Visio Pro,
Adobe Photoshop,
QuarkXpress,
Macromedia Freehand
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professional experience:
:: PRESENT ::
Manager of Internet Development and Online Editor
·· Develop, manage, and maintain web site
·· Develop and write compelling web site articles and content
·· Foster community growth on web site
·· Develop and write articles for print magazine
·· Analyze web traffic and make recommendations
·· Assist with research, marketing, and circulation
:: JUL 2001 - JAN 2003 ::
Internet Business Consultant
Freelance Contractor
·· Clients included
Bluefly,
World Art Group,
Jersey Animal Coalition
·· Business analysis and recommendations
·· Interface design and information architecture
·· Web site design and development
·· Copywriting and editorial writing
·· Illustration, print design, logo design
:: DEC 1999 - JUL 2001 ::
Snowball.com (now IGN)
Director of Affiliate Programs
·· Development and management of all affiliate programs
·· Development value proposition and strategy
·· Implementation of new programs
·· Account management, client satisfaction
·· Coordinate programs with advertising and marketing teams
·· Reduced spending by $2m while meeting goals
:: MAY 1997 - DEC 1999 ::
Razzberry.com
Director of Internet Community and Development, Co-founder
·· Concept development, business plan development
·· Web site architecture, design, development (html, asp, javascript)
·· Community development, including programs, guidelines, moderation
·· Copywriting and editorial writing, content submission procedures
·· Marketing, sales, and PR initiatives
·· Led business through acquisition procedures
:: AUG 1998 MAR 1999 ::
Interface Specialist
·· Interface design and development
·· Information architecture and process flow
·· Coordination with merchandising, editorial, and advertising teams
:: FEB 1996 - AUG 1998 ::
Director of Community Development
·· Development and management of community initiatives for Taponline.com
·· Also held title of Interactive Design Director
·· Clients included Liz Claiborne, Contiki, Hyundai, and Arizona Jeans
:: JULY 1993 - FEB 1996 ::
Senior Designer/Team Leader
·· Development of company's first website
·· Print design, presentation design, and illustration
education:
Trenton State College (The College of New Jersey)
B.F.A. Magna Cum Laude, 1992
Nottingham Polytechnic (University of Trent)
Year abroad, 1990-1991
other activities:
·· Volunteer for Jersey Animal Coalition
·· Member of the Hasty Acres Riding Club
·· Hobbies include: mountain biking, horseback riding, humane education, painting
references:
Furnished upon request.